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A huge congratulations to Brookfarm on winning two gold awards at the 2021 Australasian Packaging Innovation & Design (PIDA) Awards. Brookfarm have always been committed to the environment and over the past few years, have been working very closely with their packaging partner, OF Pack, to create a fully recyclable packaging alternative.

 

In early 2021, Brookfarm launched the first-ever kerbside recyclable pouch into the Australian market using the Roll ‘N’ Recycle initiative. This initiative has been rolled out across their popular 1.5kg Toasted Macadamia Muesli with Cranberry and has seen them win a Gold Award in the following categories:

  • 2021 Food Packaging Design of the Year
  • 2021 Labelling & Decoration Design of the Year

 

Roll ‘N’ Recycle allows you to roll your empty muesli pack into the shape of a ‘6’, secure it with the attached Roll ‘N’ Recycle sticker and throw it straight into your recycling bin – so simple, so easy! Learn more about how Roll ‘N’ Recycle works here – https://brookfarm.com.au/pages/roll-n-recycle-initiative